web counter The Madness of MokcikNab: Condolences
The Madness of MokcikNab
Motives, movements and melodrama in the life of a thirty something mum.


Monday, December 27, 2004
Condolences

My deepest condolences to the casualties of the tsunami which swept through Penang, Kedah and Perlis. Our friend, Kamarul, who is from Perlis, lost one family member. He said some others are still lost at sea.

Maybe this is just me, but I think it would be extremely callous for anyone to even think of partying at this point. I was watching the news last night, and it was disconcerting to see pictures of the limp, soaked bodies of dead children, carried by rescue workers to shore; and then the next instant be bombarded with TV promos for the concert on New Years' Eve.

If I were running the TV station (and that would happen, oh say, in a hundred years) I would quietly advise my sponsor to cancel the show, and channel the budget to the grief stricken victims in the northern states. The TV station can still make a big do out of it, send reporters on site, broadcast live cross-overs. The sponsor gets maximum coverage, it's money well spent, and best of all, both TV station and sponsor extend their branding as sensitive, responsible corporate citizens.

But you know what? I think they won't want a little water to spoil the party. I do hope this is one time a persnickety mokcik is proven wrong.




........................................................................................................


Comments: Post a Comment